Jio’s Smart Move: Wireless Broadband to Reach India’s Small Towns and Villages
Reliance Jio is taking a big leap forward to bring better internet access to millions of Indian homes — especially those in smaller towns and rural areas — by launching an innovative technology called Unlicensed Band Radio (UBR).
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Unlike traditional broadband that relies heavily on laying fiber-optic cables, which can be expensive and slow to set up in remote locations, UBR uses wireless signals on unlicensed frequency bands, similar to Wi-Fi. This means Jio can now offer high-speed internet without needing to dig up roads or lay cables everywhere. Just one transmitter can connect many homes, making it a smart, cost-effective way to expand coverage quickly.
This new technology is a part of Jio’s bigger plan to connect 100 million homes across India through a combination of fiber-optic connections (JioFiber) and wireless services (JioAirFiber). For many families in tier-3 and tier-4 towns, this could be a game-changer, offering reliable internet where it wasn’t available before.
Experts believe Jio’s move will help bridge the digital divide, giving more people access to online education, work-from-home opportunities, entertainment, and essential services. By lowering the cost and hassle of broadband installation, Jio hopes to make high-speed internet a reality for everyone, no matter where they live.
In a country where internet connectivity can shape futures, Jio’s UBR technology brings hope for a more connected, digital India — faster, easier, and more affordable than ever.
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