Neha Kakkar and her brother Tony Kakkar’s latest single, “Candy Shop”, released on December 15, has ignited a storm on social media, with fans and critics expressing strong disapproval over its lyrics, choreography, and perceived K-Pop inspiration. While the song initially gained attention for its energetic beats and colorful music video, it quickly became the subject of backlash online.
Criticism Over Lyrics and Dance Moves
The track’s suggestive lyrics and dance routines have drawn widespread criticism. Many viewers accused Neha of attempting to mimic K-Pop artists, with some calling the performance “cringe-worthy.” Social media reactions included comments like, “Neha Kakkar thinks she’s a Korean pop queen,” and, “Her dance and expressions feel forced and awkward.” Critics also pointed to the repetitive nature of Tony Kakkar’s musical style, noting that his songs often repeat a single phrase multiple times, which they say diminishes the overall appeal.
Comparisons to Other Controversial Artists
Some users compared Neha’s latest work to controversial figures in the Indian music industry, suggesting a decline from her earlier chart-topping successes. Comments like, “Neha has fallen to Dhinchak Pooja levels,” and, “She seems lost trying to emulate K-Pop vibes,” reflected a perception that the singer’s artistic choices have deviated from her previous style.
Alleged Cultural Insensitivity
Critics also highlighted concerns over cultural insensitivity in the choreography. Social media users argued that some dance moves appeared inappropriate and mocked Indian cultural values. Others emphasized that popularity should not be an excuse for vulgarity, stating, “Music should inspire, not rely on suggestive visuals to attract attention.”
Defenders Praise Artistic Experimentation
Despite the backlash, a section of Neha Kakkar’s fanbase defended her creative choices. Supporters argue that exploring new musical styles and experimenting with different genres is a natural part of an artist’s evolution, and not every attempt will resonate with everyone.
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