PM Modi recalls the evolution of media communication from press releases to Instagram Reels during Diwali Milan with journalists at BJP headquarters.
Prime Minister Narendra Modi on Thursday reflected on the remarkable transformation of India’s media landscape, saying he had witnessed the shift from the traditional era of press releases to today’s fast-paced world of Instagram Reels. Speaking at the Diwali Milan event organised for media professionals at the BJP headquarters in New Delhi, Modi recalled his early experiences handling media communication for the party and highlighted how journalism and political communication have evolved over the years.
During the interaction, the PM Modi shared personal memories from the 1990s, when sending a press release often meant searching for an available fax machine. He contrasted those days with the present digital era, in which news and information reach millions of people through social media platforms within seconds.
The event also provided an opportunity for Modi to extend festive greetings to journalists and their families as the country moved from Diwali celebrations towards Chhath Puja.
PM Modi Highlights the Shift from Press Releases to Instagram Reels
Addressing journalists, PM Modi acknowledged the changing nature of media communication and said his journey had allowed him to experience almost every major phase of this transformation.
Recalling his association with journalists over several decades, he said he had seen the industry evolve from conventional press releases and limited camera coverage to digital platforms and short-form video content.
PM Modi remarked that while communication methods have changed significantly, personal relationships between political representatives and journalists continue to hold importance.
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His reference to Instagram Reels highlighted how social media has become an important part of modern news distribution, political messaging and public engagement.
Modi Remembers His Early Days Handling BJP Media Responsibilities
Sharing memories from his political journey, Modi recalled that during the 1990s, he was given responsibilities related to two major nationwide political campaigns, popularly known as yatras.
At that time, communication infrastructure was very different from what it is today. According to him, party workers and media representatives often had to search for fax machines to send press releases to newspapers and other media organisations.
He also remembered his early experiences of organising Diwali Milan gatherings. His responsibilities included arranging chairs and welcoming guests.
PM Modi said that although cameras were limited during those days, the warmth and strength of relationships with journalists remained significant.
He added that the experiences and lessons from that period continue to help him even today.
PM Modi Recalls How Journalists Predicted His Appointment as Gujarat CM
During his address, the Prime Minister also shared an interesting incident from the time he was selected to become the Chief Minister of Gujarat.
He recalled that a group of journalists once entered his room and congratulated him before many people within his own party knew about the development.
According to Modi, several journalists, including women reporters, approached him and asked him to offer sweets because he was about to move to Gujarat to take charge as Chief Minister.
The incident left a lasting impression on him and reflected the close professional interactions he had developed with media professionals during his early political career.
PM Modi Completes 25 Years as Head of Government
The Prime Minister also referred to an important milestone in his public life. October 7 marked 25 years since he first assumed the responsibility of leading a government.
Modi became the Chief Minister of Gujarat on October 7, 2001, beginning a continuous journey in executive leadership that later took him to the national stage.
After serving as Gujarat Chief Minister, he became the Prime Minister of India on May 26, 2014. His third consecutive term as Prime Minister began on June 9, 2024.
The milestone marked a significant chapter in his political career, spanning leadership at both the state and national levels.
PM Modi Extends Diwali and Chhath Greetings to Journalists
At the beginning of his interaction, Modi greeted media professionals and their families on the occasion of Diwali and the upcoming Chhath celebrations.
He acknowledged that journalists often have demanding professional schedules, particularly during the festive season when most people prefer to spend time with their families.
The Prime Minister appreciated their presence at the gathering and thanked them for taking time out of their busy schedules to attend the event.
He also emphasised the importance of maintaining personal connections despite the growing speed and competitiveness of the news industry.
Changing Media Landscape Takes Centre Stage at Diwali Milan
The Prime Minister’s remarks brought attention to the significant changes in India’s media and communication ecosystem over the past three decades.
From fax machines and printed press releases to instant digital updates, social media platforms and Instagram Reels, the way information is created and consumed has undergone a major transformation.
Through his personal anecdotes, Modi highlighted both the technological changes in journalism and the continuing importance of relationships between political leaders and media professionals.
His PM Modi media communication journey remark about moving from press releases to Instagram Reels became a key highlight of the Diwali Milan interaction, reflecting how dramatically the world of political communication has changed over the years.
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