Yogi Adityanath proposes the One District, One Art initiative to promote traditional arts, support local artists and create livelihood opportunities in UP.
Uttar Pradesh Chief Minister Yogi Adityanath has proposed a new initiative called ‘One District, One Art’ to preserve the state’s traditional art forms, support local artists and create sustainable livelihood opportunities. Inspired by the government’s existing One District, One Product (ODOP) and One District, One Cuisine programmes, the proposal aims to give district-specific cultural traditions greater recognition and regular platforms.
Speaking at a programme in Lucknow marking the 63rd foundation day of the Uttar Pradesh Sangeet Natak Akademi, the Chief Minister urged cultural institutions to work together to identify the distinctive art forms of every district. He suggested that artists should receive more opportunities to present their work before the public.
One District, One Art to Follow the ODOP Model
Yogi Adityanath said Uttar Pradesh could adopt the successful approach of its One District, One Product and One District, One Cuisine programmes to strengthen the state’s cultural sector.
He asked cultural academies to explore how the One District, One Art initiative could be implemented as a priority. Under the proposed plan, each district’s unique artistic traditions would be identified and promoted through organised events and performance opportunities.
Referring to the potential of the One District, One Cuisine programme, the Chief Minister highlighted the scale of the global food industry. He said Uttar Pradesh should also explore the economic possibilities of its local food and cultural resources.
Regular Platforms for Traditional Artists
The Chief Minister Yogi Adityanath suggested that artists should be encouraged to perform at suitable public locations at least once a week, or even daily wherever possible.
Yogi Adityanath said the Culture Department should extend the necessary support and identify appropriate venues with sufficient space. Such performances should be organised without creating traffic problems or inconvenience for the public.
The objective of the One District, One Art initiative would go beyond organising occasional cultural events. It would aim to establish regular platforms where traditional artists could showcase their skills, connect with audiences and earn through their performances.
Traditional Art Forms Need Recognition and Financial Support
Yogi Adityanath expressed concern that several folk traditions, musical instruments and regional art forms had gradually lost recognition because of limited encouragement and a lack of suitable platforms.
He said the disappearance of a traditional musical instrument or folk song also results in the loss of memories, experiences and cultural knowledge passed down through generations.
The Chief Minister stressed that traditional arts should not merely be preserved as part of history. They should be made economically sustainable so that artists can earn a livelihood while passing their knowledge to younger generations.
UP’s Rich Cultural Heritage Offers Huge Potential
Highlighting the diversity of Uttar Pradesh’s cultural traditions, the Chief Minister mentioned several regional art forms that reflect the state’s identity.
These include:
– Braj region: Raslila and Kirtan.
– Awadh region: Ramlila.
– Purvanchal: Birha, Kajri and Sohar.
– Bundelkhand: Alha and Rai.
He also highlighted the contribution of classical music traditions and gharanas associated with Lucknow, Banaras, Agra, Kairana, Etawah and Rampur-Sahaswan.
The proposed One District, One Art initiative could help bring these distinctive cultural traditions into wider public attention while creating opportunities for local performers.
ODOP Success Offers a Model for Cultural Development
Yogi Adityanath cited the achievements of the One District, One Product programme as an example of how local specialities can contribute to economic growth.
According to the Chief Minister, ODOP has helped Uttar Pradesh’s exports cross Rs 2 lakh crore and generated employment opportunities for lakhs of young people, artisans and handicraft workers.
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He suggested that a similar approach could unlock the economic potential of traditional music, theatre, folk performances and other cultural activities across the state.
By connecting local art forms with regular platforms and livelihood opportunities, the One District, One Art initiative could provide artists with greater visibility and help strengthen the cultural economy.
Young Artists Encouraged to Use Technology and AI
The Chief Minister also encouraged young performers to explore modern technology, digital platforms and artificial intelligence to develop their skills and reach audiences beyond India.
However, he cautioned them against losing their connection with their cultural roots. He emphasised the importance of respecting traditional folk music, the teachings of gurus and the cultural identity associated with their regions.
He urged young artists to experiment with new mediums while continuing to value the traditions that have shaped their art.
Government Focuses on Protecting Folk Traditions
Yogi Adityanath said the state government was taking steps to recognise senior artists, protect traditional folk culture and provide opportunities to emerging performers.
During the programme, he also appreciated a performance by young artists who presented music using traditional instruments that are gradually disappearing from public use.
The event was attended by Uttar Pradesh Sangeet Natak Akademi Chairman Jayant Khot, state government adviser Avanish Awasthi and Additional Chief Secretary for Tourism and Culture Amrit Abhijat, among others.
The proposed One District, One Art initiative reflects the government’s broader effort to connect cultural preservation with employment and economic opportunities. If implemented, it could give traditional artists across Uttar Pradesh a stronger platform while ensuring that the state’s diverse cultural heritage continues to thrive.
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